Posts Tagged ‘frequency’

Electronic Landscape

August 17, 2009 - 6:36 pm No Comments

“Landscape architecture” was first used by Gilbert Laing Meason in his book On The Landscape Architecture of the Great Painters of Italy (London, 1828). Meason was born in Scotland and did not have the opportunity to visit Italy. But he admired the relationship between architecture and landscape in the great landscape paintings and drew upon Vitruvius’ Ten books of architecture to find principles underlying the relationship between built form and natural form.
‘Landscape architecture’ was then taken up by John Claudius Loudon and used to describe a specific type of architecture, suited to being placed in designed landscapes. Loudon was admired by the American designer and theorist Andrew Jackson Downing and ‘landscape architecture’ was the subject of a chapter in Downing’s book A Treatise on the Theory and Practice of Landscape Gardening, Adapted to North America (1841).
This led to its adoption by Frederick Law Olmsted and Calvert Vaux. Olmsted and Vaux gave a different slant to the meaning of ‘landscape architecture’, using the term to describe the whole professional task of designing a composition of planting, landform, water, paving and other structures. Their first use of this term was in the winning entry for the design of Central Park in New York City. Olmsted and Vaux then adopted ‘landscape architect’ as a professional title and used it to describe their work for the planning of urban park systems. Olmsted’s project for the Emerald Necklace in Boston was widely admired and led to the use of ‘landscape architecture’ as a professional title in Europe, initially by Patrick Geddes and Thomas Mawson.
Landscape architecture has since become a worldwide profession, recognized by the International Labor Organization and co-ordinated by the International Federation of Landscape Architects. Three remarkable histories of the landscape architecture profession were published in the 1970s.
A first comprehensive history of landscape architecture, as distinct from the history of gardening was written by Norman T Newton with the title Design on the land: the development of landscape architecture (Belknap/Harvard 1971). The book has 42 chapters. The first three chapters are on Ancient Times, The Middle Ages, and The World of Islam. The last three chapters are on Urban Open-Space Systems, Variations in Professional Practice and the Conservation of Natural Resources. This reflects the development of landscape architecture from a focus on private gardens, in the ancient world, to a focus on the planning and design of public open space in the modern world. Since kings used to be responsible for the provision of public goods (irrigation, streets, town walls, parks and other environmental goods) the distinction between public and private was not quite the same in the ancient world as it is in the modern world.

A second comprehensive history of landscape architecture was published, in 1973, by George B Tobey, with the title History of Landscape Architecture. It extends from 5,000 BC, through the development of agriculture and towns to the design of gardens, parks and garden cities. This represents a broader view of landscape architecture than that of Newton and would have been well suited to Newton’s title ‘Design on the land’.

A third comprehensive history of landscape architecture was published by Geoffrey and Susan Jellicoe in 1975 with the title The landscape of man: shaping the environment from prehistory to the present day (Thames and Hudson, 1975). The book has 27 chapters and is more comprehensive than its predecessors, geographically, artistically and philosophically. Like Bannister Fletcher’s History of Architecture, the book has introductory sections (eg on environment, social history, philosophy, expression, architecture, landscape) and then a series of examples with plans and photographs. Many of the examples are parks and gardens but the book also includes the layout of temples, towns, forests and other projects concerned with ’shaping the environment’.

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RFID & Consumer Electronics

August 11, 2009 - 10:18 pm No Comments

Item-level tagging of Nokia mobile phones and accessories results in cost savings of 25%
UPM Raflatac is supplying UHF EPC Gen2 tags to Future Communications Company (FCC) based in the State of Kuwait. FCC is the main distributor of Nokia phones and accessories in Kuwait and runs more than 30 retail stores. The company is implementing RFID technology at item-level in its retail showroom in Kuwait City to improve customer service and maximize the efficiency of inventory management.

UPM Raflatacs DogBone tags are attached to mobile phone packages, while accessories are tagged with UPM Raflatacs ShortDipole and Belt products. In addition to global functionality, these UHF tags provide security features (EAS) for anti-theft purposes. FCC has introduced intelligent shelves with RFID reader antennas that monitor the stock and provide automatic notification if stock levels fall below specified volumes. This results in fewer out-of-stock situations and increased sales, as RFID tagged items are easily located in the store or backroom.

FCCs customers benefit from the RFID technology with enhanced customer service and reduced checkout times: the entire contents of a shopping basket can be scanned in one go at the point of sale. RFID also opens new opportunities for special promotions and cross-sales, as FCC has RFID enabled loyalty cards in use.

With RFID technology were able to increase both our sales and customer satisfaction. We expect savings of over 25% in operational costs and an equal increase in revenue. FCC selected RFID tags from UPM Raflatac as they provide reliable performance from the backroom to the point of sale, and they are available in a number of sizes. In future we also plan to utilize RFID in our supply chain management to reap the benefits throughout the chain, from manufacturing onwards, says Mr Talal Al-Awadhi, RFID Specialist at Future RFID Company.

UPM Raflatac has developed high-quality EPC UHF RFID tags for tagging consumer electronics at item-level. FCCs experiences show that RFID technology delivers substantial benefits to item-level applications where high value goods with short lifecycles are handled, says Mr Samuli Strömberg, Vice President of RFID Marketing at UPM Raflatac.

http://www.upmraflatac.com/northamerica/eng/news/presscenter/2008/43_57835.asp

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